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LinkedIn Follow-Up Email Template

Subject Line Options:

  • [First Name], Following up with the CRM details you requested
  • Re: Our LinkedIn conversation - CRM information attached
  • [Company Name] CRM Overview - As discussed on LinkedIn

Email Body:

Hi [First Name],

Thank you for your interest in learning more about our CRM solution. As discussed on LinkedIn, I'm sharing our company profile and product walkthrough (attached).

In a nutshell: Our CRM helps growing companies close more deals by automating repetitive tasks and providing intelligent insights exactly when sales teams need them.

Key outcomes our clients experience:

30% faster sales cycles - Automated follow-ups and smart task management keep deals moving • 25% higher win rates - AI-powered deal intelligence surfaces risks and opportunities early • 3+ hours saved per rep daily - Eliminate manual data entry and report generation • Complete pipeline visibility - Real-time forecasting and activity tracking across all opportunities

What makes us different: - Set up in days, not months (no lengthy implementations) - Pricing that scales with your growth (no per-user penalties) - Built specifically for B2B SaaS and technology companies - Native integrations with your existing tech stack

Next Step: I'd love to show you how this translates to your specific sales process. Our 30-minute customized demos focus entirely on your use cases - no generic presentations.

Would you have time for a brief call next week? Here's my calendar link: [Calendar Link]

Alternatively, just reply with a couple of time slots that work for you.

Best regards, [Your Name] [Your Title] [Phone Number] [Company Name]

P.S. The attached product walkthrough shows our Opportunities module in action - the screens on pages 5-8 specifically address the pipeline visibility challenges you mentioned.


Alternative Shorter Version:

Hi [First Name],

Thanks for connecting on LinkedIn. As promised, I've attached our company profile and product screens.

Quick summary: We help B2B companies increase win rates by 25% and reduce sales cycles by 30% through intelligent automation and real-time deal insights.

Three things that might interest you: • Automated follow-ups that ensure no deal falls through the cracks • AI-powered alerts when deals are at risk (while they're still salvageable) • Complete pipeline visibility without the manual reporting burden

I run customized 30-minute demos focused entirely on your specific sales challenges - no generic pitches.

Could we connect next week? Just reply with your availability or grab time here: [Calendar Link]

Best, [Your Name]

P.S. Check pages 5-8 in the product walkthrough - that's where the magic happens for opportunity management.


Ultra-Short Version (Mobile-Optimized):

Hi [First Name],

Following up from LinkedIn with the CRM details (attached).

What we do: Help sales teams close 25% more deals in 30% less time.

How: • Smart automation eliminates manual work • AI alerts prevent deals from stalling • Real-time visibility across entire pipeline

Interested in a 30-min customized demo next week?

[Calendar Link]

Best, [Your Name]


Usage Notes:

  1. Choose the version based on the executive's communication style observed on LinkedIn
  2. Personalize the P.S. line based on their specific pain points mentioned in LinkedIn conversation
  3. Always test attachments before sending (keep under 10MB total)
  4. Send during business hours Tuesday-Thursday for best response rates
  5. Follow up after 3 business days if no response